GITEX Technology Week is the MENA regions largest trade exhibition and one of the largest technology events in the world. We were selected to run the official Social Wall for the event by Dubai World Trade Centre.
We showcased our Social Hubbs on fifteen 70 inch screens around the venue to act as digital noticeboards and increase engagement with visitors. We implemented a number of different layouts depending on the positioning of the screen and the audience it was targeting. While some screens focused on user generated content, others were reserved for latest Tweets and official updates from the GITEX organising team.
Over 8,500 photos via #GITEX were curated during the event alongside over 12,000 tweets.